← All projects
Local SEOWeb Design

Bringardner Injury Law Firm

Fast site + local SEO that owns the map pack.

Bringardner Injury Law Firm

Overview

Bringardner Injury Law Firm is a personal injury and wrongful death practice based in downtown Charleston, South Carolina. Operating out of 41 Broad Street, the firm handles serious injury cases across the state and has built a reputation for record-setting results for their clients. Their WordPress site — built on Elementor with a navy, teal, and gold identity — serves as a primary intake channel, and keeping it accurate, high-performing, and conversion-ready is central to how the firm attracts and retains clients.

Inovista elivered a comprehensive round of managed website services across the Bringardner site, addressing a range of UI, navigation, tracking, and content issues. On the Results page, the hero header was reduced in height so that case results appear above the fold without requiring users to scroll, and all individual case results were audited, sorted in strict descending order by case value, and hyperlinked to their dedicated single case pages. The homepage featured results section was updated to display exactly the four highest-value outcomes, ensuring the $11M Megan Johnson case is correctly included. The primary phone number on the homepage was also corrected to 843-400-0550, and the firm's call tracking configuration was verified and restored to ensure automated reporting is functioning and reaching the client reliably.

On the navigation and structure side, the Dangerous Drugs practice area was fully removed from the site — including the navigation menu, footer, and all internal links — with 301 redirects implemented to preserve SEO integrity. Practice area ordering across the navigation and the Practice Areas landing page was restructured to match the client's exact priority hierarchy, and structural placeholder pages were created for two new additions: DRAM Shop Accidents and Drunk Driving Accidents, ready to be populated once content is approved.

The work